What ‘undertouristed’ actually means — our methodology, in plain words.

When we say a destination is "undertouristed", we mean something specific. The site does not run on vibes — every place on it has a Density Score between 0 and 5, calculated from Eurostat regional tourism statistics. This article explains how.

The full methodology is on /methodology. This piece is the plain-language version: what the four signals are, why they are weighted the way they are, and what we deliberately chose not to include.